Rachael Ray's Non-profit Organization Yum-o!

Crunch a Color

As a mom, Jennifer Tyler Lee wanted to make mealtime fun and healthy for her family. Like many parents, she struggled to get her kids to eat colorful, balanced meals, so she decided to turn healthy eating into a game.

Started at this stay-at-home mom's kitchen table, Crunch a Color® -- The Healthy Eating Game was named one of the best children's products of 2011 by Dr. Toy and Parent Tested, Parent Approved as a simple, fun and playful way to get kids to eat healthy and try new foods. Crunch a Color®: The Healthy Eating Game gives kids points for eating a balanced and colorful plate of veggies, fruits, proteins and grains, with bonus points for trying new foods! Starting a conversation earns you extra, and is easy with Jennifer's newest game: Crunch a Color®: Conversation Starters. "The games make mealtime fun, empower kids to make healthy choices for themselves and encourage family time at the table, which are all keys to fighting childhood obesity," says Jennifer.

Jennifer also shares simple, delicious and family-friendly weekly recipe ideas in her 52 New Foods blog, featuring a new food for each week of the year. You'll also find free "printables" to get you started and keep you going, including reward charts and lunch meal planners. By making nutrition fun, kids make the choice to eat healthy foods themselves. Plus, a portion of every purchase supports nonprofit children's nutrition programs.

Check out Crunch a Color® games and make healthy eating simple and fun at your house!